Sydney Shower Screen Company Case Study | SEO & Website Growth
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SEO / Website / Local SEO Case Study

Scaling Search Visibility & Enquiries for a Sydney Shower Screen Company

This Sydney shower screen company needed stronger visibility for core product and location-based searches, better-optimised service pages, and a website that encouraged more meaningful user action. We supported the site with ongoing SEO, page-by-page optimisation, location page improvements, and supporting content designed to strengthen search performance and increase enquiry-focused website actions.

+46%
Organic Clicks
Last 6 months vs previous 6 months
+50%
Search Position Improvement
Last 6 months vs previous 6 months
+20%
Phone Clicks
Last 6 months vs previous 6 months
+75%
CTR Improvement
Last 6 months vs previous 6 months
+41%
Total Users
Last 6 months vs previous 6 months
+32%
Session Starts
Last 6 months vs previous 6 months
Sydney Shower Screen Company

The Challenge

This Sydney shower screen company needed more than a basic website presence. The business needed stronger visibility for relevant product and service searches, better support from key pages, and a clearer path for website visitors to take action. The goal was to improve search performance while increasing the number of meaningful actions taken through the website.

Our Solution

We supported this Sydney shower screen company with an ongoing SEO and website optimisation strategy focused on page improvements, keyword alignment, and local search visibility. This included refining page titles, headings, and on-page structure, improving how key products and services were presented, strengthening location page strategy, and supporting the site with content and technical improvements designed to improve both relevance and usability. The result was a stronger foundation for search performance and enquiry-focused activity.

Performance Snapshot

Over the last 6 months compared with the previous 6 months, performance data shows much stronger search efficiency and user growth. Organic clicks are up 46%, click-through rate improved from 0.8% to 1.4%, and average position improved from 32.4 to 16.1. Total users are up 41% and session starts are up 32%. While impressions were lower over the same period, the stronger click-through rate, improved rankings, and higher click volume point to more relevant visibility and higher-quality search traffic.

Enquiry Actions

The website also showed stronger enquiry-focused activity over the same period. Phone clicks are up 20%, and thank you message actions are up 15%. These figures are presented as website action metrics rather than confirmed sales, but they clearly indicate stronger visitor intent and more meaningful interaction across the site.

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